There's a particular image of Business and Sales, with the Implied Capitals, in our culture and in our community. They're treated as intrinsically smarmy activities, done by Me First mercenaries and done *to* the rest of us.
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Speaking of tactically useful technologies: events. Speaking at them is a great way to get well-qualified consulting/job/sales/etc leads. But people perceive a great deal of difficulty in getting speaking slots. Pro-tip: organize the event and you get a speaking slot for free.
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Helping create the structures for your community of interest locally exposes you to a lot of knock-on benefits from it. My friend
@itsjaydesu runs the HN Meetup in Tokyo. It's been a major boon to his SaaS business: hiring, meeting investors, etc. (We also met there.)Show this thread -
The entire plan for the first version of that was "HN is a thing. People we would enjoy hanging out with in Tokyo read it. Let's tell them to meet us at a business which will rent us a room for a few hours." And then they did it monthly for 5+ years.
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Helping people and community building are nice tactics in that they scale with your success. They're easy to get started with so it is virtually never too early. Some of the outsized payoffs happen years later, when your scale/needs/etc could really use them.
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End of conversation
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