Since I was inspired to show a coworker, here's Joseph Ades running rings around almost every salesman you've ever met and he's selling *a potato peeler*:https://www.youtube.com/watch?v=9OQmkRQGLJ0 …
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My god, that suit. Some our sales guys doing $5mm+ deals could take lessons from him.
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Where am I supposed to get Swiss potatoes?
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1. Show that product does what it claims to 2. Show how it’s better than competition 3. Offer the customer a chance to test it 4. Encourage customer to take a closer look 5. Enumerate product properties (Swiss SS) 6. Affirm Quality, Exclusivity, Longevity
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Last and my favorite: 7. Signal past sales, by pulling out wad of earnings, at the end of pitch.
End of conversation
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Ha, I remember somebody seeling some super strong glue at a flea market when I was child. They glued some handles on coke cans. She was indeed thinking it's some sort of art piece.
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I have the same model of potato peeler and it's the best.
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Love the part where he draws everyone in a bit closer.
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