It is objectively unfair and unreasonable to evaluate someone's life in five minutes or their company in two. But that is what world does.
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I was remarkably intrigued by companies which had a pitch that was "Remember $NOTORIOUS_FAILURE? It's time to try it again; here's why."
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The "Here's why" part of that pitch is really, really important.
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If you have more awards than you have customers, that is almost never a positive signal.
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The company won a pitch competition? I, too, enjoy fantasy roleplaying. Do we also share a mutual interest in running businesses IRL?
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A lot of pitches include far more detail on how the company is positioned vs $COMPANY_NO_ONE_USES versus how it plans to get anyone to care.
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If you're in machine learning/blockchains there are quick handshakes available to convey "No, really, I have actually worked in this field."
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That is a pretty important thing to do; the "hotter" a space is perceived to be, the lower quality the median pitch in it was.
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End of conversation
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