Consultant: "I do most of my work for startups with no money. How do I convince them to pay me appropriately?" Don't work for startups w/o $
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Another entire genre: OK, you have money. Is there a lever in your business which my skills could work in a way that moves your needle?
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You will decline to proceed with proposals for lots of would-be engagements sponsored by good people simply because success is unlikely!
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