It's good to spin up a few distribution channels for yourself that you can bolt little projects onto when the mood/opportunity/etc strikes.
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Replying to @patio11
Lots of people don't blog because they see a huge amount of recurring work, but if you think about it more as a collection of essays...
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Replying to @patio11
... then some Thursday when you don't have cycles to do dev or sales or whatever you spend 3 hours teaching the Internet one thing you know.
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Replying to @patio11
This gets easier the more you do it, and the channels more than incrementally more effective. You can re-use topics/content across them.
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Replying to @patio11
I had a lunch today with someone who wanted to publish an article to get traffic. That's a subtly wrong way to think about it; a one-off.
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Replying to @patio11
What you probably want to do is publish an article to plant a flag on the Internet and say "I'm going to own this one little topic."
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@strogoscope I like being able to cross-promote things and create new things efficiently. Form factor less relevant if you've got those.
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