You should have a central document w/ buyer personas, in detail, with metrics (LTV, plan size, etc) broken down per persona. #microconf
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This is good information to get from someone on onboarding, both for your purposes and to give them the right onboarding experience.
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For example: non-technical marketing manager and line engineer need VERY DIFFERENT first experiences with an email service provider!
End of conversation
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@patio11 do not, though, name the personas after real people or something too funny “Peggy Pennypicher” — ‘cos mistakesThanks. Twitter will use this to make your timeline better. UndoUndo
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