Aspiring consultants: 20 high-quality convos, 5~8 coffee dates, 2~4 proposals, 1 gig. If you're not getting enough gigs, find the hole.
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Being good at the thing you charge for is really important for a successful consultancy, but sales and pipeline management also a big deal!
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@patio11 I say time and time again: customer perceived value != absolute value. Being great isn't enough. You must convince leads of it!
End of conversation
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