I love the new Basecamp annual pricing option. Not a quote: "Want to pay by check? $3k upfront and we can accommodate you."
@wilreynolds Correct. ;) It's absolutely genius. Largely segmenting on "Anybody who NEEDS to pay by check doesn't care about $1.2k"
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@patio11 wait a second, that is FOUND MONEY! Hmmmmm, its 400 gig + a check cashing fee basically :) -
@wilreynolds Yep. Absolutely beautiful segmentation. - 2 more replies
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