$50 is a much better minimum buy-in for most B2B services than $20 is. You'll make a lot more money, sure, but you'll enjoy the reduced support headaches and vastly lower churn even more.https://twitter.com/_rchase_/status/1261098904856207360 …
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Complexity isn't a mark of good software but a lot of good B2B software is complex, principally because you're generally helping professionals work and the work professionals do is intrinsically complex. There are better and worse ways to expose/manage that complexity.
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Man, I've lived just this sort of thing, though I don't think pricing was the issue - I had no visibility to that. It was rather, the markets chosen by Sales in order to ramp up sales increases - in hindsight, to inflate apparent value so the owner could sell out and retire.
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This resonates a ton. At that middle-maturing phase where it’s a lot of fringe/custom integration features/requests. Causing re-thinking of UI/UX to stay approachable to new user.
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