Psssst: Marketing, sales, and recruiting engineering are underowned at your company.https://twitter.com/mipsytipsy/status/1247006442265198595 …
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The specific things I'd suggest are, unsuprisingly, going to be things like workflow automation, sending emails to internal staff based on cronjobs, etc. e.g. "Hey maybe you want to follow up with X who took Google's offer instead of ours 6 months ago. Here's a template:"
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"That sounds a bit aggressive." I mean the email writes itself. Hiya Susan, Hope things are going well for you at Google. How are you liking your new situation? Let me know if we can be helpful. Signed, Very Helpful Person
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