Holy cow, how interesting and retrospectively inevitable. A company launched in Japan as (assumption I feel high confidence on) a dark kitchen which licenses popular *food IP* and delivers via Uber/etc.pic.twitter.com/o0uqnJsnGq
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This is really smart.
is a recipe considered intellectual property? if it were to go to trial could you sue for anything meaningful?
the burger looks pretty generic that said i volunteer to do comprehensive infringement (taste) testing
Genius! But I wonder at what point the new channel becomes the main channel as suppliers realize that market for "unicorn+rainbow desserts we can make in a factory kitchen and sell via delivery service" is infinity times larger than "people willing to stand in line for two hours"
The graphic design of this poster is very nice.
Uber but for instagrammable food
Considering that the trend is to move away from fast-fashion, is this a good thing?
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