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patio11's profile
Patrick McKenzie
Patrick McKenzie
Patrick McKenzie
@patio11

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Patrick McKenzie

@patio11

I work for the Internet, at @stripe, mostly on accelerating startups. Opinions here are my own.

東京都 Tokyo
kalzumeus.com
Joined February 2009

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    1. Patrick McKenzie‏ @patio11 Feb 19
      • Report Tweet
      • Report NetzDG Violation

      Patrick McKenzie Retweeted Indie Hackers

      See this thread for some tactical suggestions, but an underrated strategic suggestion which sounds trite but is really, really, really important: Write emails such that people reading them should think "I certainly want to read more email from this person."https://twitter.com/IndieHackers/status/1230275375009320965 …

      Patrick McKenzie added,

      Indie Hackers @IndieHackers
      How do you improve your email list open rate?
      3 replies 15 retweets 257 likes
      Show this thread
    2. Patrick McKenzie‏ @patio11 Feb 19
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      I swear that 99% of the email marketing world thinks "Content can't be a competitive advantage; there's just too much email in the world and anyway writing is hard" then flips over to Twitter where their CEO is screenshotting a Matt Levine newsletter for the 73rd time.

      6 replies 4 retweets 126 likes
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      Patrick McKenzie‏ @patio11 Feb 19
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      Replying to @motherwell

      I think most people attempting to operationalize that, inclusive of me, will send too little versus sending too much. I should probably publish more than I do. Ironically, Twitter makes it "a little too easy" for me to do it here relative to more formal channels.

      7:09 PM - 19 Feb 2020
      • 3 Likes
      • Sriram Krishnan Adel Conor White-Sullivan
      1 reply 0 retweets 3 likes
        1. Patrick McKenzie‏ @patio11 Feb 19
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          Replying to @patio11 @motherwell

          But schedules apparently help some people. Matt Levine manages to publish effectively every work day, and schedule pressure apparently is something which works well for him in enabling that cadence. If that works for others as well, great.

          0 replies 0 retweets 2 likes
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