Most technologists who build websites for local businesses should stop doing so. They in the main cannot afford professional labor, and should move to platforms like Shopify, site builders, etc which can amortize engineering costs over 100,000 similarly situated accounts.
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Evidence indicates that the viability of tech consulting remotely without a pre-established big city client base is zero.
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A lot of professionals waste their time solving problems for one person instead of solving the same problems for many people. Tech lets you do both, so you might as well use it to help the most people possible.
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Catch is, on that big internet there are tons of folks struggling to differentiate the services they provide. An easy differentiation is a personal, local touch because the internet can't do that.significsntly all of my clients are local despite me effectively working remote.
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So you end up with right place, right time constraints due to the way that people...and discovery of services...work. The perceived technical constraints are largely a non-issue; I got a decent chunk of useful work done 35k feet over the Atlantic on Sunday.
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This advice can be applied more broadly. There are many things small business owners should learn to do themselves in the early days. They don’t need to own it all in the long-term, but knowing a bit about everything will make for a better ROI when you start to hire specialists.
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Spending all your money on specialists before you have a good sense for your business and where you should outsource vs insource can prevent you from ever building a profitable venture. Especially in today’s age where there are plenty of tools and apps at your disposal.
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Absolutely. I live in a small town in a quiet corner of the UK. Far away from tech hub. Despite this, I've worked with startups on both sides of the Atlantic to build their platform from the ground up. I'm currently consulting for the largest insurance company in Finland
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For me, open source work was what got the ball rolling. Being smart about networking along the way kept it rolling. And of course, doing the job as best I can
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