I think the big question for me is whether you’re showing 1 hour of TV to X,000 viewers or 1,000 hours of TV to X viewers. (Scale up as appropriate.)
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I mean I effectively signed up for a lifetime subscription to Proctor and Gamble for the price of three minutes of absurdist humor which I wasn’t even in intended target audience for, so imagine what you can do if you try to supersaturate for a user and then use DTC infra.
Thanks. Twitter will use this to make your timeline better. UndoUndo
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