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patio11's profile
Patrick McKenzie
Patrick McKenzie
Patrick McKenzie
@patio11

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Patrick McKenzie

@patio11

I work for the Internet, at @stripe, mostly on accelerating startups. Opinions here are my own.

東京都 Tokyo
kalzumeus.com
Joined February 2009

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    Patrick McKenzie‏ @patio11 Jan 2
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    Passed through a station today and saw what might be the best corporate slogan ever, in English for a Japanese audience: "Yamaha: Make waves." (Among many other things they do telecom equipment, musical instruments, and motorboats.)

    3:46 AM - 2 Jan 2020
    • 42 Retweets
    • 517 Likes
    • Interview Cake Kevin Zhang Peter Hsing Shlok Sharma Libero Rochelle Kopp Sudhanshu Nautiyal Alexander Klink Aneel ☕️
    12 replies 42 retweets 517 likes
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      2. Patrick McKenzie‏ @patio11 Jan 2
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        Reading their description of what the "brand promise" is supposed to mean, which is typical corporate pabulum and does not mention the pun, and I reject that reality and substitute my own.

        1 reply 0 retweets 40 likes
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      3. Patrick McKenzie‏ @patio11 Jan 2
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        ("Yamaha, under the brand promise Make Weaves, aspires to be a company whose products and services will reach the hearts of our customers, supporting them in approaching their challenges with courage and passion." Freehand translated from https://www.yamaha.com/ja/news_release/2019/19012801/ … )

        1 reply 0 retweets 14 likes
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      4. End of conversation
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      2. Kane‏ @kane Jan 2
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        Replying to @patio11

        Yamaha is my favorite saxophone dirt bike company

        1 reply 1 retweet 44 likes
      3. Jason Bailey‏ @jason_bailey Jan 2
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        Replying to @kane @patio11

        https://www.theonion.com/yamaha-ceo-pleased-with-current-production-of-jet-skis-1819570984 …

        0 replies 1 retweet 17 likes
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      2. Matthew Green‏ @matthew_d_green Jan 2
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        Replying to @patio11

        Yamaha: we paid a consultant because our business made no sense to us either.

        4 replies 0 retweets 19 likes
      3. Portia  🐈 🐹‏ @pkafei Jan 2
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        Replying to @matthew_d_green @patio11

        So many businesses roll like this- it keeps consulting firms like Deloitte humming along.

        0 replies 0 retweets 2 likes
      4. End of conversation
      1. Tom Anderson‏ @tomwhoscontrary Jan 2
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        Replying to @patio11 @ratkins

        Different, but my favourite Japanese corporate motto is Hamamatsu Photonics's: "Photon is our business" Because it is, and it's refreshingly straightforward!

        0 replies 0 retweets 2 likes
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      1. Chris‏ @Walshman23 Jan 2
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        Replying to @patio11

        I like Yamaha simply because each letter in the name is symmetrical about the y-axis so if you see a vertical presentation in a mirror nothing happens

        0 replies 0 retweets 2 likes
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      1. Robert Atkins‏ @ratkins Jan 2
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        Replying to @patio11

        Perfect. And their logo is three crossed tuning forks, so.

        0 replies 0 retweets 1 like
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      1. Joaquín with a mask on Beltrán  🐇‏ @joaquinlife Jan 2
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        Replying to @patio11

        Pretty epic

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