Pulling this out of a reply because I think it's worth saying for the record: Speaking at a conference is a form of highly visible, legible social capital. Many people overestimate the economic leverage of it, which is IMHO relatively low for non-professional speakers.
-
-
Will also point out that many people think that conference talks are a way to get promotions or consulting gigs and that sales is a far, far more effective way of getting both of those things, and very few conference speakers have the relative investment in sales that implies.
Show this threadThanks. Twitter will use this to make your timeline better. UndoUndo
-
-
-
Interesting - could you elaborate on how you calculate that return? New clients who name the conf talk as a reason for reaching out is a clear win (less clear what % value you can claim) but it feels like there's also marketing value beyond that, both for existing clients & new.
Thanks. Twitter will use this to make your timeline better. UndoUndo
-
Loading seems to be taking a while.
Twitter may be over capacity or experiencing a momentary hiccup. Try again or visit Twitter Status for more information.