This is probably a broader point: you are not a passive consumer of your target company’s recruiting process. You are, effectively, simultaneously a potential partner doing bizdev, a sales rep trying to close, and a competitor attempting to out-innovate it.
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I feel like this is heavily dependent on what your other role is. If you’re an engineer and write a great strategy memo is amazing. If the question is whether you’ve got technical chops you’d be better spending the time building a product yourself.
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