It is not other people’s job, in most cases, to know consequential facts about you / your offering, and so if you want them to know and remember those things you will have to repeat them *much much more than is natural or comfortable.*
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I have had at least three meetings this year where half an hour in someone realized that they have been reading my blog, in some cases for years, without realizing that I also have a physical form that could strictly hypothetically be in a meeting with them.
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Best articulation of this: “Wait Wait Wait if I say ‘bingo cards’ are you that guy?” “... I suppose strictly speaking there are several people you could possibly be thinking about right now but by context I am overwhelmingly likely to be that guy.”
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I had a lengthy conversation with someone last year about
@Tarsnap, the technology it relies on, how long I've been running it, et cetera. Just as I was leaving: "So what's your day job?" They thought the company which had been my full time job for a decade was just a side gig. -
But you’re looking right? Eventually you’re going to get a day job?
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Related - I had the experience of re-discovering your article on the Japanese earthquake from 2011 six years later when I took an a/b testing course with nick disabato. Made the internet feel oddly small and connected.
Thanks. Twitter will use this to make your timeline better. UndoUndo
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