I think this is the SEC’s first cryptocurrency enforcement action against a well-connected firm which was operating, by cryptocurrency standards, relatively above-board. It alleges than an ICO was an unregistered securities offering. https://www.sec.gov/litigation/complaints/2019/comp-pr2019-87.pdf …
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I wonder what meetings at crypto firms sound like: “What’s our compliance strategy here?” “It is... not complying.” “Oh burn.” “YOLO swag.”
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Fun with market compliance: acknowledging that regulation is a risk can attract the attention of regulators. Not acknowledging the risk can also attract the attention of regulators. Good luck!
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