a) That’s great copy. b) If someone proposed something spiritually analagous to it at any place mature enough to have job titles, you can predict each job title’s reason to kill it and go with something painfully generic.
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One of the reasons startups win is that they can take risks which aren’t risky but which would inevitably get watered down if you asked a committee about them. Example, from http://tuple.app :pic.twitter.com/gup8V2ypp7
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Marketing: Not thrilled with having another brand here. Sales: Slack is on the NAL. WTF. Legal: You can’t say ‘stole.’ Hard no there. Copywriter: So “It’s like Screenhero” then?
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“NAL?” Named account list; sale’s list of targets that they’re going to aggressively go after to develop and close.
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I’m at a public software company and we’re shipping email copy that relates the eating habits of Dwayne “The Rock” Johnson to anomaly detection.
But overall: yes, you’re always fighting against red tape. -
I assume this means you discuss cod extensively?
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This and alike for
@sunrise please. Still miss Sunrise at least a couple of times a week. Especially their keyboard with meeting time slot suggestions….
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Hot damn. They got me! I have no idea what the TAM is, but apparently I'm a part of it.
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