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patio11's profile
Patrick McKenzie
Patrick McKenzie
Patrick McKenzie
@patio11

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Patrick McKenzie

@patio11

I work for the Internet, at @stripe, mostly on accelerating startups. Opinions here are my own.

東京都 Tokyo
kalzumeus.com
Joined February 2009

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    1. Patrick McKenzie‏ @patio11 3 Mar 2019
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      Patrick McKenzie Retweeted Stephanie Hurlburt

      “You should use us because this is what we do” is a surprisingly powerful sales message, particularly when you’re very differentiated and exude competence.https://twitter.com/sehurlburt/status/1102442140628447232 …

      Patrick McKenzie added,

      Stephanie Hurlburt @sehurlburt
      Why are they the best? Because everyone else is either OSS or they make their $ elsewhere (like in games, or hardware). We are the only company making these kinds of compressors that actually makes our living from selling them. We're motivated to make the best & support it well.
      Show this thread
      3 replies 25 retweets 284 likes
      Show this thread
    2. Patrick McKenzie‏ @patio11 3 Mar 2019
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      “Isn’t every sales message This Is What We Do?” Oh no, that’s the opposite of the case. Most firms are driven by scaling pressures to be everything for everyone.

      3 replies 5 retweets 75 likes
      Show this thread
      Patrick McKenzie‏ @patio11 3 Mar 2019
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      When I was consulting life got better in every way after I said “Eff it: B2B SaaS businesses, $10M to $50M in annual revenue, probably engineer-led” as the target market. Pitches got crisper. Results got better. Rates went up.

      9:54 PM - 3 Mar 2019
      • 3 Retweets
      • 97 Likes
      • Jenssen 宅家 Michael Keenan Justin Weiss Kapil Kale Paul Delhanty strangeattractor Roger Helkey Isaac Holmgren Rayer
      3 replies 3 retweets 97 likes
        1. New conversation
        2. Patrick McKenzie‏ @patio11 3 Mar 2019
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          Imagine two pitch meetings back to back, me versus the best email writer in town. Them: “We’re going to conduct extensive interviews to understand exactly...” Me: “I’ll have made you $600k before this pitch meeting is over. Here’s an email you don’t send: *writes*. Ship that.”

          1 reply 3 retweets 65 likes
          Show this thread
        3. Patrick McKenzie‏ @patio11 3 Mar 2019
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          Customer: “Wait how did you know we didn’t send that.” Me: “This is my thing.” “And why $600k?” “I have that math memorized.” “And you’re OK with me implementing this for free?” “Yeah but you won’t be able to.” “Oh really.” “Eng will tell you next quarter at earliest.” “Really?”

          1 reply 5 retweets 84 likes
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        4. Patrick McKenzie‏ @patio11 3 Mar 2019
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          “Yeah they think the features on the roadmap are more important than doing email scutwork. Basically every engineering team will say that.” “... what.” “This is my thing. Slack them and ask them if I’m wrong, or when the last update to Welcome email was. My money’s on 3 yrs ago.”

          11 replies 9 retweets 159 likes
          Show this thread
        5. End of conversation
        1. Visakan Veerasamy‏ @visakanv 3 Mar 2019
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          Replying to @patio11

          I often return to @paulg's well to explain this to people http://paulgraham.com/startupideas.html …pic.twitter.com/K20V7pMvv3

          0 replies 0 retweets 11 likes
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        1. Jon  🔥‏ @Jauny 3 Mar 2019
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          Replying to @patio11

          once you've defined that, where do you find those and how do you reach out?

          0 replies 0 retweets 0 likes
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