One of the things I like about ridesharing and delivery apps is about how they “flatten” some of local real estate markets, which are otherwise extremely sensitive to differences of a few blocks and, for some businesses, a few tens of feet.
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(I think the real estate market doesn’t fully appreciate this yet? Seems to be something where the first movers are going to do quite well for themselves, but relative illiquidity and huge cycle times for real estate mean that might take a while.)
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Examples: A restaurant is two businesses. One is a demand aggregator; it gets sited in expensive commercial real estate because high-demand locations are that. The other is a commercial kitchen; it is in expensive commercial real estate only because has to be collocated.
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Replying to @patio11
I thought the point of Uber Eats to essentially give Uber the data on which private-label commercial kitchens to open?
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This seems to be a business Uber should be thrilled to service but not excited about operating, due to e.g. capital required, locality of branding efforts required, high labor costs, etc. The play is probably “Recruit existing kitchens; tell them what will sell.”
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