You might think that it is principally through decreasing annoyance for Green Basket holders but I actually think it likely materially increases conversations per sales rep by decreasing rep discomfort and by telling people that it is actually OK to ask sales reps questions.
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"Isn't that literally the point of sales reps?" I don't know what to tell you, but it took decades of training for me to be able to overcome Midwestern norms about interrupting and start saying "Hey, person who is compensated to sell fashion things: I am buying; please help."
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Hot take from my years of retail sales: Green basket holders often need help but don’t realize it, good salespeople know how to approach that, but they usually pick the green basket from a stigma against sales, and now it’s even harder to help them. Love the yellow basket though!
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In both retail and software B2B sales, so often the people who say they don’t want to be sold to actually would like to be sold to, they just don’t want to be sold to poorly
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I need
@Uber to adopt this for conversations during rides. -
What if you say right behind the driver so he couldn't see you?
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Not bad, but it would be better if you could change your declared preference without having to move everything to a new basket
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Nest the baskets! :-D
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100% yes I call it the brazilian steakhouse method. On consults when developing recs for the UX side of an operation, an adaption of this interaction is one of the most common things I prescribe
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I like the comparison to those Brazilian steakhouse cards. It also highlights one of the drawbacks of the basket design as is, namely the difficulty of switching between the two states.
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