An underrated tactic in sales is to explicitly say "I want you to have the best possible outcome here so I need to tell you..." and then give a short and honest recital of reasons to not do the deal.
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n.b. I would not suggest doing this from a position of weakness in the negotiation; I'm thinking *particularly* of candidates here. There are some strong cultural norms to undercut one's own position there and, well, don't do that.
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