What kind of content is better suited to an email newsletter than to blog posts / tweets? I'm struggling to understand what unique value the newsletter medium adds.
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Relatedly tends to be more intimate (me writing directly to the reader rather than to The Internet TM) and, as a direct consequence, much better if you ever had to choose “Which channel of mine is the right place for a sales message?”
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That direct relationship also means you can do fun and meaningful things, like tailoring specific examples you make by the recipients industry/job role/etc. One-to-one affords more potential than one-to-many (tweets & blog posts*) * Although...

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