Since I guessed wrong about this, without looking it up, what number do you think is closest to the total value of outstanding Starbucks gift cards at any given time:
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Replying to @patio11
Add another ~20% if you want to include "these cards still have balances, but we're pretty sure they've been lost and the owners will never make use of said balances" amounts.
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Replying to @cperciva
Breakage revenue was 5X my estimate. (And, I expect, materially higher than 20% of the booked liability if you summed it over time.)
12:33 AM - 1 Aug 2018
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