1) Assume that product differentiation is a meaningful but small contribution to eventual success; your current edge always has an expiration date. 2) Understand your market enough to be able to say why "they just build X" isn't incentive-compatible. 3) Small steps; big vision.https://twitter.com/athyuttamre/status/1016512327720394752 …
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So you can build on that beachhead where the large organization intentionally does not attempt to contest, and from that protected position build something which actually is better for more central parts of the market, which the large organization would certainly care about.
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Perfect, makes sense. Thank you!
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