My lowest point at which I’m truly comfortable is $49 and when I see a B2B pricing page with $29 I hear “We are uncomfortably reliant on startups with no money and not yet self-aware enough to appreciate that they will churn in 6mo when they go out of business.”https://twitter.com/johnsheehan/status/1001845905526591488 …
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If you solicit case studies from people who think $29 is a lot of money they will a) disproportionately flake out before delivering and b) deliver case studies which resonate with people who think $29 is a lot of money.
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