Ole Zorn
I still kinda want to decide for myself how long I'm wearing an old pair of shoes, and when I'm getting a new one.https://twitter.com/drbarnard/status/741732232432259072 …
Small developers shouldn't make the mistake of thinking their app is like electricity, when it's actually more like a pair of shoes.
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@olemoritz If an app delivers enough value, people will subscribe. For example, I just re-upped my subscription to MyFitnessPal at $10/mo - View other replies
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@drbarnard I think the more an app is perceived as a service (rather than a "product"), the more likely subscriptions are going to work. - View other replies
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@olemoritz It’s interesting though, some of the apps doing well with subscriptions don’t have compelling service components. -
@drbarnard Do you have an example of that? -
@olemoritz One of my old competitors, MileIQ, has services, but the unlock is to get more trips per month. Top 100 grossing app.
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@olemoritz I just don’t get why Apple are so opposed to adding upgrade pricing. It’s bizarre. -
@olemoritz But I agree that some developers will misjudge the value they bring and kill their app by trying subscriptions. -
@olemoritz Some are, some aren’t. If you dig around the App Store, plenty of apps are already doing well with subscriptions. -
@olemoritz I think first consumers need to understand it more than devs. Consumers don’t understand the value of time & work for some apps
David Barnard
Rhys Morgan
Frank S.
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