The importance of signalling null interactions. A recruiter calls and I do not pick up. No signal is created and I continue to be spammed.
Null interactions (the term I am using until a better one appears) are actually often really worth measuring.
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Like: how many people intended to reach customer support, but then quit after sitting in a call centre queue for 30 minutes?
#oneexampleThanks. Twitter will use this to make your timeline better. UndoUndo
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