And then I noticed, it wasn’t just 4channers. This was kinda endemic. People, saved pieces of content as definitive argument for some conclusion and then would just deploy them. Like this, which I had referenced at me multiple times:https://twitter.com/AngularOcean/status/1265198801662418944 …
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At which point I wanted to figure this out from a maker perspective so I started fucking with what I called “minimum viable art”; what’s the least one needs to do for something to be art (something that virtualizes experience well)? I started collecting examples of what I mean:
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(Extreme apologies but I didn’t know I’d end up making a thread so I didn’t save whose these are! Please let me know and I’ll credit you appropriately!)
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Virtualizing the experience of lifetime relationships with two lines.pic.twitter.com/Ysmespi48a
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Virtualizing a *very* specific emotion with one dot and two lines.https://twitter.com/nosilverv/status/1258777170543104002 …
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One emoji and text placing to create art. (from
@vgr) (Didn't even remove the incorrect spelling marker which just makes it better!)pic.twitter.com/eUPDyRtIsw
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"Just" white on black seemingly handwritten lettering to create art (
@austinkleon) (https://twitter.com/AliAbdaal/status/1258024106345332739 …)
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“Just” placing emojis on a line to describe pandemic feels by
@nibrasibnhttps://twitter.com/nibrasibn/status/1271144657012097025 …
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Basically the same image twice, but with slight changes that virtualize a feeling perfectly (by
@dchem)pic.twitter.com/i7EGFxtPCT
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Take your time with this one and notice, once you get it, how little effort it was to make and how all the effort was in the (genius) idea behind itpic.twitter.com/VU43zolHIf
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Change a few lines to express an idea. From
@Neats29https://twitter.com/Neats29/status/1259235844893872131 …
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Finally this masterpice. “Just” close-ups and lettering. Lettering matters.https://www.youtube.com/watch?v=6mq2ukdhyhQ …
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@mikeelias has sorta mastered this art for content delivery in twitterhttps://twitter.com/harmonylion1/status/1257353800001695744 …
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But Leon Krier gets the crown: making doodles that get a point across that very easily enters and stays inside someone’s minds.https://twitter.com/simonsarris/status/1217640448501714950 …
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And, of course,
@jackbutcher who’s delivering the ability to do this, at scale.https://twitter.com/jackbutcher/status/1256265836429479938 …
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I realised that changing means of delivery changed how the message is received. It’s just not the same tweet if it’s the same tweet but from an anime avi or knuckles avatar or real face says the exact same thing. Heck, adding a
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Once I realized this I tried making my own with some successhttps://twitter.com/nosilverv/status/1258463253488943104 …
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(i told you lettering matters)https://twitter.com/nosilverv/status/1266400420659953666 …
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I then got back to my “””study””” of memes and they’re ability to virtualize experience well. This one gives you a referent for anxiety via the video game experience. (This is actually incredibly phenomenologically correct)pic.twitter.com/hS8wvm4du8
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Memes are interesting because only a limited number of things that are expressed, the form of the memes themselves change (and thus who consumes them):https://twitter.com/nosilverv/status/1249791236589969409 …
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Why am I sharing all of this?
@AvalancheJohn told me consultancy is just research + presentation. I think my entire timeline is bottlenecked on the latter. That’s my agenda. We’re overloaded with excellent ideas and bottlenecked on their delivery. The present moment is relevant.Show this thread -
I mean look at
@waitbutwhy. You won’t get it out of my mind that a huge reason of his success is how the content is presented (key: lotsa drawings, easy to share)Show this thread -
Anyways, what I'm getting at is: kid’s minds are open to what can be art. I want to re-open your mind too.https://twitter.com/nosilverv/status/1206850719267147776?s=20 …
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Why? Because I want people making BIG art. Things that deploy this at a distance over time too many people. Why? Because I think artifacts transmit intentions. Stage one of my plan was to improve the karma of my followers (/help them solve their shit).https://twitter.com/nosilverv/status/1272535466965970946?s=20 …
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Stage 2 is help them help others solve their shit. Art is a means to show there’s a better way of being. Art is a way for their ideas to leave our small circle. It's not coincidence that HPMOR worked the way it did.
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You start with some existing knowledge (models/traditions/genes/memes).
Some of that contains problems (two parts contradict).
New problem.









