Nick Lockwood
Bernhard Grabowski
@nicklockwood What do we !_really_! want to block: Ads or the gazillion of privacy settings circumventing sniffing trackers?
Surely if ad blockers take off, sites will just start proxying the ads they display so they appear to come from same domain as the content?
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@BeGrabowski on mobile, the main selling point seems to be faster page loads. I'm not sure non-tech people worry that much about privacy. -
@nicklockwood this, Nick, if you discount countries outside the US. On the flip side, it actually is the flip side. -
@BeGrabowski I would have thought that, outside the US, slow networks and data caps would be *even more* of an issue. -
@nicklockwood I don't know how much more clear I can express myself as a 2nd language speaker: PRIVACY is the issue.
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@nicklockwood no one proxied AdBlock Plus on browsers -
@mugunthkumar no, which suggests that it never impacted anyone's revenue enough to be worth worrying about. - Show more
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@nicklockwood would require a massive shift cuz then they can be manipulated. They don't want to trust the site. -
@nicklockwood and so begins a new game of whack-a-mole. -
@nicklockwood bear in mind the last generation of ad blockers did "is this an image the size of a banner ad" -
@nicklockwood And make the web even slower! -
@nicklockwood But if that happens, the ad agency can't verify clicks => The publishers can create fake clicks => Can't happen? -
@nicklockwood At least that should prevent the cross site tracking of users. -
@nicklockwood then ad blockers will change, and it'll become a cat and mouse game like AV and spam detection. -
@nicklockwood I think it could get more complicated. These can do more than block a source. They can block individual words. -
@nicklockwood Would be a good solution. They’d have to take responsibility for the hosted ads and loads would be faster against modern HTTP. -
@nicklockwood they could - but maybe, doing this they could find a mechanism to speed up ad delivery instead of the 60 hops involved now.
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