Many of the successful founders you see didn’t win because of their brilliant idea or perfect execution. More likely: they found (or stumbled into) a market with untapped (or growing) demand. It all starts with the market!
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Strategy, product, sales and marketing all matters, but only if you’re in the right market.
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Obligatory
@shl quote: "It doesn't matter how awesome your product is; the market you're in will determine most of your growth."1 odpowiedź 2 podane dalej 21 polubionychPokaż ten wątek -
I’m beating this drum because I hear too many startup retroactives where the founder will say: “We won because we had a great product.” “We won because we solved a specific problem for a specific niche.” “We won because we had an incredible team.” Yes, but...
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It’s the *market you’re in* that will determines how big (and how fast) you’ll grow. The market matters. It’s the primary multiplier. If your market is a zero, all your other efforts (no matter how good they are!) will net out to zero.
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One thing marketers, salespeople, devs, designers, and founders probably don’t want to hear: When demand is really strong, you don’t even need to be that good! Lots of “ok” businesses survive (and thrive) in captive markets.
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I’m convinced of this fact. But, how does one seek out captive markets?
Wydaje się, że ładowanie zajmuje dużo czasu.
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