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mwichary's profile
Marcin Wichary
Marcin Wichary
Marcin Wichary
@mwichary

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Marcin Wichary

@mwichary

Writing a book about the history of keyboards: http://aresluna.org/shift-happens  · Design manager @figmadesign · Typographer · Occasional speaker · He/him

San Francisco, Calif.
Joined October 2009

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    1. Michelle Lee  🐍‏ @mishmosh 17 Jan 2019
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      Am I the only one who doesn't love @slack's new logo? We put a man on the moon and my phone can think for me. Surely 11 colors are not too many for a tech unicorn to handle.

      2 replies 0 retweets 12 likes
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    2. Michelle Lee  🐍‏ @mishmosh 17 Jan 2019
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      Less snarkily, the internet just got a picogram more boring! The new octodroplets could be the logo for 50 different generic companies.

      2 replies 0 retweets 7 likes
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    3. Marcin Wichary‏ @mwichary 17 Jan 2019
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      Replying to @mishmosh

      @fraying’s recent timeline has some good/strong negative opinions. I think it’s a net negative, too. Everything is becoming so same’y.

      1 reply 0 retweets 2 likes
    4. Marcin Wichary‏ @mwichary 17 Jan 2019
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      Replying to @mwichary @mishmosh

      The thing for me is that this statement from their blog post feels wrong? This old set actually feels cohesive and varied and wonderful. It has a room to breathe. It allows me to fill in the blanks. The new set is just the same logo thrice.pic.twitter.com/7Bil8EPs0I

      1 reply 0 retweets 1 like
    5. Michelle Lee  🐍‏ @mishmosh 17 Jan 2019
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      Replying to @mwichary

      Yeah, the brand felt more powerful when many permutations of plaid + S + pink-skewed-multicolor could evoke it.

      1 reply 0 retweets 1 like
    6. Marcin Wichary‏ @mwichary 17 Jan 2019
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      Replying to @mishmosh

      Yeah. But having been through a few, I suspect now rebrands are often internally motivated and their true stories never get told. What we see as visible artifacts is mostly post-rationalization.

      1 reply 0 retweets 0 likes
    7. Michelle Lee  🐍‏ @mishmosh 17 Jan 2019
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      Replying to @mwichary

      "Morale boost for design team" is an acceptable reason. But be honest about it.

      1 reply 0 retweets 0 likes
    8. Marcin Wichary‏ @mwichary 17 Jan 2019
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      Replying to @mishmosh

      Yeah!!! I mean, I sort of understand that they won’t, though, the same way Airbnb won’t say the new font is just to save on licensing costs. :·)

      1 reply 0 retweets 1 like
    9. Marcin Wichary‏ @mwichary 17 Jan 2019
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      Replying to @mwichary @mishmosh

      But it’s weird. It’s like this doublespeak specific to design. Slack’s blog post is almost disrespectful to design, cherrypicking all these comically bad applications of their old logo. But I think people can see through it, or imagine equivalents for the new logo, too.

      1 reply 0 retweets 0 likes
      Marcin Wichary‏ @mwichary 17 Jan 2019
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      Replying to @mwichary @mishmosh

      But also, I kind of stopped caring overall. Maybe it’s just not for me. Let’s talk about how it works instead. :·)

      7:32 AM - 17 Jan 2019
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