Am I the only one who doesn't love @slack's new logo? We put a man on the moon and my phone can think for me. Surely 11 colors are not too many for a tech unicorn to handle.
Yeah. But having been through a few, I suspect now rebrands are often internally motivated and their true stories never get told. What we see as visible artifacts is mostly post-rationalization.
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"Morale boost for design team" is an acceptable reason. But be honest about it.
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Yeah!!! I mean, I sort of understand that they won’t, though, the same way Airbnb won’t say the new font is just to save on licensing costs. :·)
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