Michael Wangbickler

@mwangbickler

President at Balzac Communications (). Speak/write about marketing. Certified Wine Educator (CWE). WSET Certified Educator. Secret fan.

Napa, CA
balzac.com
Joined June 2008
117 Photos and videos Photos and videos

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  1. Retweeted
    Sep 4

    Hit The Bottle is a really great podcast for wine industry professionals, particularly those in communications, marketing and DTC sales. Michael was very kind to invite me on. I listened. It's so nice to not sound like an idiot. Thanks for that, Michael.

    This week on Hit the Bottle, we chat with on a wide range of topics mosting dealing with blogging and digital communications in the wine business. Tune in for more.
    1 reply 2 retweets 5 likes
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  2. Retweeted
    Sep 4

    This week takes a look at how the ABG community is faring >> And The Survey Says: The ABG Community Check-In Results - cc

    2 retweets 4 likes
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  3. Retweeted
    Sep 4

    This week on Hit the Bottle, we chat with on a wide range of topics mosting dealing with blogging and digital communications in the wine business. Tune in for more.

    5 replies 1 retweet 2 likes
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  4. Retweeted
    Aug 27

    We chat leadership with on this week’s episode. It’s a truly special show, so listen in and tell us what you think.

    4 retweets 6 likes
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  5. Aug 19

    Great article.

    What did you learn in school? Did id prepare you for the future?
    1 like
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  6. Retweeted
    Aug 19

    Targeting digital audiences is just a matter of creating content that informs, inspires, and attracts the right customers. It’s opportune for wines & spirits marketers to capitalize on the opportunities digital marketing offers.

    3 retweets 2 likes
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  7. Retweeted
    Aug 18

    and some days putting on grown up clothes is that win for me.

    "The solution isn’t practicing 'self-care' or slapping on a chia-pudding mask. It’s shifting our focus to small wins." Thank you!! Exactly what I needed to hear to revel in today's big accomplishment, e.g., doing laundry.
    1 reply 2 retweets 7 likes
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  8. Aug 13

    Are you worried about the future of the wine biz? Join us as we discuss the impact of Covid on trade and media relations.

    4 retweets 4 likes
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  9. Retweeted
    Aug 12

    The battle the wine industry ISN'T fighting is having more negative impact on the wine business than COVID-19. 6K reads of the on blog so far. Hope you take the time to read and respond as well.

    13 retweets 20 likes
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  10. Retweeted
    Aug 13

    Wine's diminishing aspiration gap is a problem for the wine industry:

    2 retweets 8 likes
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  11. Retweeted
    Jul 31

    Taking a stance on these important issues reminds customers that there are real people, who make socially conscious decisions, behind their favorite businesses.

    1 retweet 2 likes
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  12. Retweeted
    Aug 6

    When companies hire an agency, they’re hoping that someone will view their business with as much excitement and respect as they do. There are five key elements of a quality agency-client relationship.

    1 retweet 1 like
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  13. Retweeted
    Aug 13

    Providing a good customer experience is critical to the success of most small-medium wineries. Listen as interviews on Hit the Bottle.

    2 retweets 4 likes
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  14. Retweeted
    Aug 13

    My more talented wife quietly rocks the world. Here is a rare interview with her about how she makes magic through world-class hospitality & customer experiences on awesome podcast: .

    1 reply 5 retweets 19 likes
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  15. Retweeted
    Aug 12

    Wellness and balance are core values at Balzac. One of our pillars is to take care of ourselves first. So, shares three tips, plus a bonus tip for getting through the day effectively.

    1 retweet 1 like
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  16. Jul 1

    David Ige: Save Hawaii's Craft Distilleries by Allowing Direct-to-Consumer Shipping - Sign the Petition! via

    1 like
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  17. Retweeted
    Jun 23

    Have you found your way to Chardonnay? We have!

    2 retweets 5 likes
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  18. Retweeted
    Apr 9

    LA Peeps! Restaurants are doing what they can to provide the public with the foods they want. Here's a link for those restaurants offerings carryout and delivery.

    1 retweet 1 like
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  19. Mar 26

    After days of keeping my cool, today I’m a fucking rage monster.

    1 reply 1 like
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  20. Mar 25

    Who else has created a email folder?

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