The politicization of athletes really is an interesting development: this stuff would've been unthinkable in the 90s http://abcnews.go.com/Sports/kansas-city-chiefs-marcus-peters-raises-fist-anthem/story?id=42014459 …
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The real-time validation one receives from social media means protest is never truly undertaken in isolation: it's a communal endeavor.
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Also interesting is that management seems far more tolerant of divisive political expression than you would've expected in the recent past.
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When NBA players protested the Eric Garner killing by wearing "I Can't Breathe" shirts, commish Silver specifically encouraged their efforts
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There's obviously some variation among the leagues -- NFL probably the least receptive to activism -- but still, the trend seems sports-wide
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I think it's not just about the "middleman" erosion, but about the ability to be validated by peers in nearly real time via social.
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Social media has lent to over estimation of self-importance even to benchwarmers. This politicization will hurt the bottom line.
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can't "the ubiquity of social media" be said to be an operative variable of just about anything at this point?
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All of a sudden the protest feels less lonely. And, for athletes who are conditioned to be about "team," this is a big deal.
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Also, let's face it, protesting social injustices based on race is simply less risky than it used to be, on all fronts.
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A benign anarchy bent on righting the ship and the established ruling class's resistance to it.
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