Michael Silberman

@msilberman

SVP Strategy

new york
piano.io
Joined April 2007
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  1. Mar 2

    We've joined forces with , a European leader in digital analytics & contextual data, representing the first time a world-class analytics solution is available on the same platform as customer journey orchestration tools & personalized commerce:

    2 retweets 2 likes
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  2. 13 Oct 2020

    It’s not too late to register for Wednesday’s session of Piano Academy. I’ll share our insights and data on pricing and promotions for digital subscriptions and talk with Veebha Mehta, CMO of about their approach

    1 retweet 1 like
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  3. 28 Sep 2020

    Excited to join Jason White and Ian Meyers from to talk about how publishers can drive user engagement and action, so they're ready for the future of consented identity and data. Tuesday 9/29 at 11:30 ET

    2 retweets 3 likes
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  4. 14 Sep 2020

    Excited to share insights from in the first session of Piano Academy on Wednesday at 10am ET and talk with CEO of about their journey to success

    1 retweet 2 likes
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  5. 20 Jun 2020

    Excited to support with software, easily integrated with via plugin. Looking forward to more! cc:

    This week, and launched on . And how different they are: One is a grizzled 130-year-old Maine newspaper; the other a shiny new California startup. This shows the range of sites that Newspack can support. Proud to be part of the project.
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  6. Retweeted
    9 Jun 2020

    We're proud to announce the release of Traffic Vol. 4. The newest issue of our magazine for data-driven business explores how big data is reshaping preventative healthcare, the rise of TikTok, best practices for subscription-based media, and more.

    5 retweets 5 likes
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  7. 13 May 2020

    Thanks Really glad to join the Virtual World Congress

    Moving away from anonymous tracking toward an internet based on permission with users in control is a good thing for publishers, of said at : "Publishers are best positioned to collect this kind of data."
    1 retweet 2 likes
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  8. 27 Apr 2020

    Sharing our data on subscription growth during the pandemic. Let us know if you have questions and feel free to quote and share

    In the past week, subscriptions rose 97% in Europe and 78% in the U.S. Our chart shows new subscribers for each week compared with the weekly average in January and February. We’ll update this chart each Monday.
    1 reply 2 retweets 3 likes
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  9. 24 Apr 2020

    Looking forward to digging into strategy with next week

    Hear how publishers can prepare for a cookieless future during a live INMA Webinar with of and of on Wednesday, April 29.
    1 like
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  10. Retweeted
    24 Apr 2020

    Hear how publishers can prepare for a cookieless future during a live INMA Webinar with of and of on Wednesday, April 29.

    1 reply 2 retweets 2 likes
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  11. Retweeted
    27 Feb 2020

    Undertaking a bid for the White House at Buttigieg’s age indeed suggests hubris. But getting this far reflects a phenomenal work ethic, a stubborn optimism, extraordinary intelligence and preternatural poise: not bad traits for a president.

    84 replies 356 retweets 1,620 likes
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  12. Retweeted
    27 Feb 2020

    Today we are introducing Piano Zero, the for the future. Piano Zero combines the value exchange and identity mgmt. tools needed to acquire zero-party data and consent with a first-party DMP to create and market segments and lookalikes.

    6 retweets 5 likes
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  13. Retweeted
    27 Jan 2020

    Today, we’re announcing Piano Frictionless, a new solution for digital media. By providing web users with one-touch/one-glance access, it creates seamless conversion and opens up a new “minipayment” digital revenue stream.

    2 replies 3 retweets 4 likes
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  14. 20 Dec 2019

    This is a good analysis of the increasing importance of first party data for media companies by . But executing doesn't have to be hard and expensive. Our goal at is to make building direct reader relationships easier.

    3 likes
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  15. 21 Oct 2019

    Fun chat conversation with on about how to think about subscriptions, with some deep wonk details on pricing and other topics

    Galley is poised for another great week — about subscriptions and memberships. Our cast of panelists is amazing. First up was , who shared a whole set of tantalizing details about how helps clients make money
    1 retweet 1 like
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  16. 16 Oct 2019

    Start with your readers, define their customer journey and understand what they value most.

    How publishers are rethinking audience in a user-first world
    6 retweets 12 likes
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  17. 9 Oct 2019

    When ad blocking users whitelist a site, they engage more later — we’ve seen an 89% boost in pageviews. More insights at the link below...

    Ad blockers can impede your onsite experiences and keep eyes off your ads. How do you earn back revenue potential with ad blocking detection? Find out what works best for Piano customers.
    1 retweet 4 likes
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  18. Retweeted
    9 Oct 2019

    Ad blockers can impede your onsite experiences and keep eyes off your ads. How do you earn back revenue potential with ad blocking detection? Find out what works best for Piano customers.

    2 retweets 2 likes
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  19. Retweeted
    8 Oct 2019

    This can’t be retweeted enough.

    0:46
    Lindsey Graham: A president who doesn't comply with Congressional requests for information is subject to impeachment.
    1,386 replies 54,295 retweets 78,613 likes
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  20. Retweeted
    9 Oct 2019

    A great kick-off with Yasmin Namini kicking off day 2 at The accelerator Journalism Project in São Paulo, with SVP of and – at Facebook Brasil

    1 retweet 5 likes
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