Mike Monteiro🌹 on Twitter: "Never, ever, ever let them call you a “creative”. It’s a way to be disenfranchised. You are a designer. It’s not magic, it’s a trade."

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1. Anton‏ @antonpeck 7 Apr 2013
  Replying to @monteiro
  
  @Mike_FTW you are painting with a very broad brush on this.
  
  1 reply 4 likes
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1. Dan "vaccinated but still masking: science" Turner‏ @ddt 7 Apr 2013
  Replying to @monteiro
  
  @Mike_FTW @emalone Similar in 1st dot-com boom. Journos, editors, marketers, etc., were flattened into "content creators". Fungible.
  
  1 retweet 3 likes
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1. Mike Monteiro ‏Verified account @monteiro 7 Apr 2013
  Replying to @brandmitchell
  
  @brandmitchell That’s what it says on my business cards. Design Director.
  
  1 reply 9 likes
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1. Erik Flowers‏ @erik_flowers 7 Apr 2013
  Replying to @monteiro
  
  @Mike_FTW It's exploiting the idea that getting to do "what you're passionate about" is reward enough.
  
  5 likes
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1. Erik Flowers‏ @erik_flowers 7 Apr 2013
  Replying to @monteiro
  
  @Mike_FTW Or maybe it just needs to be offset by people saying "I'm an analytic" or "I'm a procedural." Or maybe "I'm a Taylorist."
  
  1 reply 3 likes
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1. Joelle Alcaidinho‏ @Joelle_writes 7 Apr 2013
  Replying to @monteiro
  
  @Mike_FTW creatives don’t deserve to be paid because we all know their “work” is derived from unicorn farts
  
  1 reply 2 retweets 2 likes
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1. Morgan Isaacs‏ @Endosage 7 Apr 2013
  Replying to @monteiro
  
  What they call me doesn't change me or what I do. I'm a designer. They can go fuck off if they think otherwise. @Mike_FTW @TheRyanFord
  
  2 likes
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1. XK9‏ @XK9 8 Apr 2013
  Replying to @monteiro
  
  @Mike_FTW "Creatives" create "content"– qualifying their work product as a commodity. Designers solve problems, deliver solutions.
  
  2 retweets 1 like
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1. ecoChici‏ @ecoChici 11 Apr 2013
  Replying to @monteiro
  
  @Mike_FTW I'm going to frame this I'm the studio.
  
  1 reply 1 like
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1. Joaquin Lippincott‏ @joaquinlippinco 31 Jul 2014
  Replying to @monteiro
  
  @monteiro ditto to being called a "techy". It removes you from the table where decisions are made and relegates you to implementation only.
  
  4 likes
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