1/ Twitter as a platform for expression imposes its own context on perception, affecting the quality and direction of one's thought.
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2/ Uniformity of expression and conformity to the standard are the bane of independent thinking. Look no further than the majority of popular accounts for evidence. See the curse of popularity in how the message is contextually designed and delivered.
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3/ It is relatively easy to discern the true motivation of any given account by looking at their output. The more it resembles the norm in terms of format, tone, context, and structure of ideas, the more you are looking at an individual who thinks and writes for Twitter.
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4/ This results in an echo chamber of stale ideas, rehashed concepts, no personality and a lot of hiding behind one's own finger and acting for appearances. People who write for an audience's likes and comments fall victim to putting the container above the essence and content.
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5/ Their content thus fails to transcend the container's limitations. Its purpose is signalling and its function follows suit. They can hide their true motivations, as well as the time spent glued on the Twitter app, but the content never lies—it reeks of their influence.
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6/ As @cognitivelmnt pointed out to me, people look at the big accounts and think they've got the answers. What they fail to see is that they only appear to have answers within the narrow context of this platform. Zoom out, and the reality is far from the ideal they project.
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7/ Once you have more ways of saying something than something to say it's over. If the priority is what to say rather than why say it in the first place, you've co-opted your own mind and sold out on the real task of digging deep, thinking for yourself and finding the real gold.
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8/ Cruising on such a recipe is a vicious circle and a downward spiral that only reinforces itself the longer it finds approval. As long as it works, the prison walls are closing in on sincerity and authenticity. The well's drying up and behind the facade there's only confusion.
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9/ The accounts with thousands of followers who are not in the category above can be counted on the fingers of one hand. These accounts have such a low personal investment in this platform that it allows them to stay fresh, authentic and relevant to their own context and truth.
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10/ It is hard to escape the limiting context of this platform unless your true motivations lie beyond it and you can ignore it. It is those with this motivation who can maintain a truly unique perspective, and whose output is capable of having much more than a transient impact.
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