Milly Shaw

@millyshaw

Mostly chat about interaction copywriting and digital marketing. Also a fan of feminism, roller derby, and obscure punctuation.

North East, England
Joined October 2009
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  1. Retweeted
    Feb 21

    When talking email newsletter strategy, I go back to this NPR ‘newsletter identity exercise’ more than any other resource

    2 replies 16 retweets 50 likes
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  2. Retweeted
    Feb 15

    who gave this lunatic a licence to practice medicine. he's a public menace.

    153 replies 2,846 retweets 10,929 likes
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  3. Feb 14

    One of the reasons I love roller derby is that it's one of the few sports that actively avoids and challenges a lot of the gender/body issues described in this thread.

    Hey so who's been watching the winter Olympics and wants me to talk about docile, socially constructed bodies and why no women figure skaters do quad jumps, and women snowboarders only get 3m of amplitude on the half pipe while the men get 5m? Cos in gonna, in a bit.
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  4. Jan 25

    metaphor for apex jumps / life in general

    0:19
    This pony working up the courage to jump this tiny step is everything.
    1 reply 1 retweet 1 like
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  5. Retweeted
    Jan 17

    This headline writer deserves a Pulitzer.

    390 replies 10,603 retweets 31,728 likes
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  6. Jan 18

    awesome news!

    We're incredibly proud to announce that the final of the will be streamed live on the BBC. Thank you to the BBC for supporting our wonderful sport <3
    2 likes
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  7. Retweeted
    Jan 17

    One of my all-time favourites: to ‘lick’ something ‘into shape’ originated in the medieval belief that bear cubs are born as formless lumps that need to be licked into bear shape by their mother.

    138 replies 4,506 retweets 15,793 likes
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  8. Jan 16

    this is why microcopy matters.

    This is the screen that set off the ballistic missile alert on Saturday. The operator clicked the PACOM (CDW) State Only link. The drill link is the one that was supposed to be clicked.
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  9. Retweeted
    Jan 9

    A different approach to making a persona, cc/ Notes: NO demographics. Instead Role: chef, student, etc. Who are they when in this problem? GMC: Tools and skills: what do we know about their abilities (instead of assumptions based on age/gender)

    5 replies 20 retweets 89 likes
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  10. Retweeted
    Jan 4
    Replying to

    Most nouns masquerading as verbs need to remove the silly fancy dress. I’m looking at you, ideate and solutionize.

    2 replies 3 retweets 5 likes
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  11. Jan 3

    this is an excellent thread, read it:

    Trump uses social media as a weapon to control the news cycle. It works like a charm. His tweets are tactical rather than substantive. They mostly fall into one of these four categories.
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  12. Retweeted
    31 Dec 2017

    Walking into 2018 like...

    3,530 replies 280,066 retweets 485,139 likes
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  13. Retweeted
    26 Dec 2017

    Worst week of the year

    85 replies 862 retweets 1,398 likes
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  14. Retweeted
    20 Dec 2017

    “So your new carol is just eight verses of you demanding figgy pudding with increasing hostility.” “That’s right.” “And it’s called We Wish You A Merry Christmas?” “Yes” “Buts it not really about Christmas is it? It’s mostly about figgy—“ “—figgy pudding yeah.”

    124 replies 8,943 retweets 28,299 likes
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  15. Retweeted
    20 Dec 2017

    The prize for Most Entertaining Statistical Analysis of the Year must surely go to 's Pulse of the Nation nationally-representative survey of American attitudes and opinions. 👏👏👏

    1 retweet 1 like
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  16. Retweeted
    19 Dec 2017

    The biggest warning: if/when the crypto coin crash happens, the transaction backlog and priority fees will *way* exceed the current bloat level. Imagine a volcano eruption nearby and just a few roads leading out of town. Logjam.

    1 reply 2 retweets 1 like
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  17. Retweeted
    17 Dec 2017

    If you want to excite a creative team, give them: - a chunky, scary problem to solve, or - a provocative insight. Don't say this: "We need a big idea."

    4 replies 78 retweets 246 likes
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  18. 15 Dec 2017

    as a fan of heist films and the bechdel test.... CANNOT WAIT!

    The Ocean's 8 poster 🔥
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  19. Retweeted
    6 Dec 2017

    I do hope the president can see the irony in Time magazine naming the outspoken victims of sexual assualt as people of the year over him.

    1 retweet 1 like
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  20. Retweeted
    5 Dec 2017

    Heard a guy talking about Belgian whistles. "A basic website costs 10k, or 25k upwards if you want all the Belgian whistles," he said. Belgian whistles.

    645 replies 7,661 retweets 28,821 likes
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