Want your blog to stand out? 1. Find the issue your audience *really* cares about. 2. Write about that.
@chrisbowler I’d argue that Gruber found an issue his audience *really* cared about (they
Apple).
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@mijustin Truth. But he—and others like him—do really well because the audience cares about *them*. We get a peek into their lives. -
@chrisbowler “People come for the topic, and stay for the voice” - Merlin Mann - Show replies
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