When you start a business, you’re making a bet. Not all bets are equal! Investing $100k in Business A vs Business B could have dramatically different outcomes. What’s surprising is how few entrepreneurs consider the possible range of outcomes (the upper and lower bounds).
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Sure but all that is true of many software businesses also. I have way more ppl I know in software with that story than who ended up millionaires. Just like most software devs are likely better off working at a company if the primary measure is financial as this example is
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You can go on Flippa right now and see thousands of software ideas that people have spent hundreds and thousands of hours on and you can buy them for $5,000

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This is about the upper and lower bounds of outcomes for each option. If Justin Jackson has the choice between starting a snowboard shop or a software company, he should definitely choose software.pic.twitter.com/yUWG5aNbWQ
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Most software folk I know are struggling to find customers, or validating their 59th idea, or barely profitable. OTOH my friend in the fast food biz works hard breaking their back, but is backed by the brand and basically given a step-by-step textbook. About to open his 3rd spot
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PS. ironically huge part of the food guy’s success was the SOFTWARE that the chain owner provided free access to

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