Thoughts on the podcast industry in 2021: - many folks continue to act as if podcasting is bigger than it really is - VCs and bigger companies in search of "the next YouTube" fundamentally misunderstand podcasting's growth curve - folks are way too bullish on Spotify's strategy
-
Pokaż ten wątek
-
Podcasting has been growing "slow & steady" for a decade. Last year "monthly listeners" grew by 15%. The year before it was 23%. Before that, it was 8%. These numbers are healthy but don't represent meteoric growth.pic.twitter.com/iF8xs6oA1b
3 odpowiedzi 3 podane dalej 55 polubionychPokaż ten wątek -
BTW – I like podcasting's growth curve! It's sustainable. It's proving that it's not a flash-in-the-pan. Slow and steady ecosystems are better for creators. You can build a long-lasting, sustainable revenue stream. (As long as Big Money™ doesn't mess it up)
5 odpowiedzi 2 podane dalej 89 polubionychPokaż ten wątek -
Big Money™ investors are hoping podcasting will provide them with YouTube-level returns. (Sequoia got a 57x return on its $9 million investment in YouTube). I'm highly skeptical that podcasting is ever going to provide that level of returns. Audio's growth curve is different.
2 odpowiedzi 3 podane dalej 49 polubionychPokaż ten wątek -
I believe that: - Podcasters are producing incredible content. - Podcast listeners are one of the best audiences in the world. I'm highly skeptical of any outside source wanting to take these positive attributes, and then "juice them" to get better returns.
5 odpowiedzi 5 podanych dalej 67 polubionychPokaż ten wątek -
W odpowiedzi do @mijustin
Funny we were chatting about the same thing, same day haha. There’s a wonderful conversation happening around this in
@JamesCridland’s podcast slack group.pic.twitter.com/OCdBmG0hhG
2 odpowiedzi 0 podanych dalej 0 polubionych -
W odpowiedzi do @scottmathson @mijustin
It's not my Slack group. I don't have one, indeed. (Is it the OPAWG one?) Was considering some form of Podnews-supporter Slack group, private.
1 odpowiedź 0 podanych dalej 1 polubiony -
W odpowiedzi do @JamesCridland @mijustin
Ahh good point haha I associate you as main admin, owner, etc.
@mijustin were you able to get in, though?1 odpowiedź 0 podanych dalej 0 polubionych
Yup 
Wydaje się, że ładowanie zajmuje dużo czasu.
Twitter jest przeciążony lub wystąpił chwilowy problem. Spróbuj ponownie lub sprawdź status Twittera, aby uzyskać więcej informacji.
building