Finally had a minute to listen to this. Really related to the discussion. I identified a bit more with Fried's comments more on "doing what you like" and how "staying small" gives you more margin, but always enjoy Justin's "surfing" analogy…https://twitter.com/mijustin/status/1343962594856427520 …
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Probably. I admittedly only listened to the episode. I didn’t read the surrounding materials. My main point was that I didn’t think about “the market” when I built Shift. I just did it cause I’d use it and enjoyed building it. Which I felt lined up with some things Fried said.
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I absolutely agree with your point about “willingness to pay” though. I learned that the hard way when trying to expand to other categories.
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