The biggest problem I see from SaaS who target SMBs is they’re not getting enough trials. (You'll need more than you think).
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Every product category is different, but let's say your plans are $39/month - $99/month, and you ask for a credit card upfront. We'll assume trial-to-paid conversion is 40% - 60%. You'll want at least 200-300 trials per month. (More if you have lower-priced plans).
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Are those numbers right? 50% conversion of 200 trials at ~$60 average subscription means you think companies should be adding $6000 MRR each month? What stage of company are you talking about? I thought I was doing ok but that level of growth is crazy
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You're "ratcheting up" to that number. It takes time to get up to 200 trials per month (you start at 10, then go to 30, then 50...) My point is there's a "floor" where the fundamentals make sense. Accounting for churn, trial time, etc.. you'll need hundreds of trials (not 10s).
Wydaje się, że ładowanie zajmuje dużo czasu.
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