Ok, low quality ideas are super easy and good ideas are easy :) Everything is relative. Coming up with good ideas is easier than good execution. Good execution is easier than scaling/mass production/mass manufacturing
I’m in the Hey beta; I can tell you there’s nothing easy about this idea. They have a whole new concept for how email should work.
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1/ Let’s get on the same page as to what idea is. When you say idea, what do you mean? Idea for me is pretty much what vocabulary says - concept/plan/thought. They had idea for Hey based on personal frustrations with email and how it works. Which goes back to what I originally
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2/ said - good ideas are easy if they come from observation. That list of 25 things that are wrong with email also comes from their personal experience. Most could and probably did come up with such list before. The magic happens in HOW (execution) not in WHAT (idea).
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