Another example:
"My market is small SaaS companies."
This isn't a great market definition because it doesn't tell us anything about what they're buying.
"I'm in the helpdesk market. Last year, small SaaS companies spent $10 million on helpdesk apps."
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The fallacy goes like this; “There are a million of people in this group. Surely 1% will want what I have for sale.” But, it’s completely possible to have access to a large group where nobody wants what you have for sale.
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If you’re interested in building remote tools, I wouldn’t be asking “how many remote workers are there?” Instead, I’d ask: “how much was spent on remote tools in 2019? What types of tools were people spending money on? How many tools does a team use? Who makes those choices?”
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Have you written anything on differentiating or trying to figure out if there’s room for another CRM or podcast hosting product for example? I think people look for more unique ideas because breaking through in an existing category can seem impossible.
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I think it's about looking for gaps in existing services while also considering how big a market is. As markets they bigger they segment and can be difficult for one company to service them all. Also as markets mature so do the needs of the customers.
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how do you find and check out product categories and their (demonstrated) demand? how does your research for
@TransistorFM looked like?Dziękujemy. Twitter skorzysta z tych informacji, aby Twoja oś czasu bardziej Ci odpowiadała. CofnijCofnij
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Golden
Dziękujemy. Twitter skorzysta z tych informacji, aby Twoja oś czasu bardziej Ci odpowiadała. CofnijCofnij
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Wydaje się, że ładowanie zajmuje dużo czasu.
Twitter jest przeciążony lub wystąpił chwilowy problem. Spróbuj ponownie lub sprawdź status Twittera, aby uzyskać więcej informacji.
building
potentially good markets.