I’m still not convinced that entrepreneurs should be looking for a “niche” market. Whether or not a market is “niche” isn’t a distinguishing factor for success. What matters more: “How much money is being spent in this market?”
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Another good filter could be: “How many folks are actively looking for a solution?” This approach can work, but can also produce false-positives (because there’s no proof that people will pay).
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The definition of “niche” is: “relating to products, services, or interests that appeal to a small, specialized section of the population.” Here’s my concern: just because it’s small (or specialized) doesn’t mean it’s profitable. Niches ≠ Riches
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When you’re looking for a market, whether something is small (or specialized) doesn’t matter as much as “is there a sizable group here who are actively spending money to make their lives better.”
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W odpowiedzi do @mijustin
I think specialized is more important than small. E.g., Proposal software for freelancers is niche, but the market is big. But you can channel your marketing towards a specific group and shape your product experience to best fit them vs. anyone who does proposals.
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Yup, I agree that having a specific group to target in the beginning is helpful (especially for finding marketing channels). The caveat is that (no matter how specialized you go) you need to find enough buyers.
Wydaje się, że ładowanie zajmuje dużo czasu.
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