Loved hearing @CasJam chat with @r00k. This caught my ear:
"I've been paying http://followup.cc $15/month for 4-5 years. That app runs my life."
this is one advantage of charging a "lower" price point. People happily pay for years, and don't even think about canceling.pic.twitter.com/ScWWUlwQFA
I'm referring more to perceived value. When I *really* think about it, Gmail is an incredible value. I started paying $0 for it, then $5/month, and now $10/month. But I use is 20x a day! What's weird to me is I don't inherently value it more. Human psychology is strange.
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The perceived value is distorted because Gmail started free and has been free for ages. I think we expect something free to provide very little value. I mean, that is usually the case. Free stuff is usually junk.
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But in the case of Gmail, it has never been truly free. Even when you were paying $0/mo, Google was reading every email you sent AND received, gathering valuable data about you and everyone you received an email from, that it could turn around and sell to advertisers.
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